What do
they do?
BVR successfully produces creative campaigns and events. They are known for helping create strong brands through Brand Activation.
Realizing BVR’s brand identity was outdated, founder Christine van Dalen was looking for a new style with a clear concept, preferably following the latest trends.
BVR successfully produces creative campaigns and events. They are known for helping create strong brands through Brand Activation.
We decided to incorporate BVR’s three pillars: Bureau, Target Audience and Product or Service. And so we started with a triangle as a perfect symbol for BVR’s structure.
Next to the triangles we came up with a vibrant colour palette. For a company whose people call themselves “Buzz Creators” one wouldn’t expect anything else.
We designed a grid of triangles in different setups and combined a bright set of colors. This is how we created a dynamic, visual language that is recognizable, yet always changing.
A new identity means a new website. The bright colors and triangles work their magic online.
The cars now represent the brand too!
Next to business cards, a letterhead, tote bags, the website and other collateral this identity is easily applied to (corporate) photography by using the colors in clothing and background.
Photography Yvette Kulkens | Styling & visagie Elles Nijkamp | @NaardeStudio