Shake
Things Up!

Here’s how we helped Brand and Event Activation Company Bureau voor Reuring (which translates best to Bureau For Buzz) with a brand new visual identity

Services

  • Visual identity

Year

BVR's
Challenge

Realizing BVR’s brand identity was outdated, founder Christine van Dalen was looking for a new style with a clear concept, preferably following the latest trends.

What do
they do?

BVR successfully produces creative campaigns and events. They are known for helping create strong brands through Brand Activation.

The
concept

We decided to incorporate BVR’s three pillars: Bureau, Target Audience and Product or Service. And so we started with a triangle as a perfect symbol for BVR’s structure.

Next to the triangles we came up with a vibrant colour palette. For a company whose people call themselves “Buzz Creators” one wouldn’t expect anything else.

A dynamic
identity

We designed a grid of triangles in different setups and combined a bright set of colors. This is how we created a dynamic, visual language that is recognizable, yet always changing.

Website
design

A new identity means a new website. The bright colors and triangles work their magic online.

A new
car

The cars now represent the brand too!

Corporate
Photography

Next to business cards, a letterhead, tote bags, the website and other collateral this identity is easily applied to (corporate) photography by using the colors in clothing and background.

Photography Yvette Kulkens | Styling & visagie Elles Nijkamp | @NaardeStudio